We asked our team how their moms used to do their hair
CAPTION:
From kitchen haircuts to braids before school, every story looked a little different — but they all meant the same thing.
Care, time, and love in the smallest moments.
To all the moms who showed up in ways big and small — Happy Mother’s Day.
If you’re in [City], make it a moment together this year.
Comment SCHEDULE and I’ll send you availability.
#[city]hair #[city]hairstylist #[city]selfcare #[city]mothersday #[city]salon
HOW TO USE THIS POST
This is a connector post — it’s meant to build emotion and relatability before selling.
Format:
• Carousel post
What to include:
• Main image: team member now (behind the chair)
• Add childhood hair photos (with mom if possible)
• Add a short one-liner on each slide
Example:
• “My mom cut my bangs herself…”
• “Sunday oil routine every week…”
• “Braids before school…”
• Duplicate slides to include your full team
Soft CTA works best here:
• Optional: “Tag your mom” or “Send this to her”
Strategy
This works because it:
• Builds emotional connection first
• Feels real and personal, not promotional
• Makes your salon feel like people, not just a service
• Warms up your audience → making the next booking post convert better
Audio: https://www.instagram.com/reels/audio/1309090040908747?igsh=MWs0cnJrYWEyeXRhMQ==